Friday, 15 May 2015

Assignment 3: Producers & Audiences (Class Audience Profile Results)

Class Audience Profile Results

Audiences are important because without audiences, no media work would be created. Media organisations produce media products to help make a profit. No audience = no profit.

I compiled audience profile to collect demographics and gather research about my class. These factors included: sex, age, nationality, education, occupation, marital status, their likes and interests and finally there dislikes. From this you can identify their personality traits and their viewing and spending habits. It is important to find out this information, so when I’m creating my own film, I will have to make sure that it suit the consumers needs and with the correct information, it can help to grab the attention of my specific target audience more easier.


Here are the results I found from analysing the psychological profile of the group:
  • ·       All the people in the class are of a similar ages between 16-20 and so are a young audience. 



·       It is a very multi-cultural group with variety of nationalities and ethnic backgrounds including White British, British Muslim, Black Caribbean and Pakistani.

  • ·       All the class are currently still in education and are college students

  • ·       In terms of occupation, the majority of people are unemployed and full time college students and the others have part-time jobs including; DJ/Producer, shop assistant, waiter and photographer.


  • ·       In terms of their interests and their likes the most predominant answers included: listening to music, earning money, watching films, using social media websites and food.

  • ·       In terms of their dislikes, the most common answers included: spiders, drugs, rain and not earning or having enough money.


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